Magazine Advertising Rates
Display advertising opportunities are available in the FICPA’s four-color magazine, which is distributed to more than 18,500 members bi-monthly. Frequency discounts are available for advertising three or more times per year. For more information, contact the FICPA Marketing Manager Drew Miller at (800) 342-3197 (in Florida) or (850) 224-2727 or by e-mail at millerd@ficpa.org, or click here to download the 2008 rate card.
Display Advertising
| Black and White Rates |
Frequency Discounts |
|
1 Time |
3 Times |
6 Times |
| Full page ad |
$2,151 |
$1,975 |
$1,890 |
| 2/3 page |
$1,544 |
$1,382 |
$1,338 |
| 1/2 page |
$1,042 |
$947 |
$883 |
| 1/3 page |
$824 |
$781 |
$622 |
| 1/6 page |
$550 |
$500 |
$474 |
| Inside cover |
$2,753 |
$2,482 |
$2,382 |
| Back cover* |
$3,230 |
$3,102 |
$2,981 |
| Business Reply Card |
$2,258 |
$1,935 |
$1,741 |
| Color Rates |
Frequency Discounts |
|
1 Time |
3 Times |
6 Times |
| Full page ad |
$2,946 |
$2,705 |
$2,589 |
| 2/3 page |
$2,116 |
$1,894 |
$1,833 |
| 1/2 page |
$1,428 |
$1,297 |
$1,209 |
| 1/3 page |
$1,129 |
$1,069 |
$ 852 |
| 1/6 page |
$ 754 |
$ 684 |
$ 649 |
| Inside cover |
$3,497 |
$3,153 |
$3,026 |
| Back cover* |
$3,230 |
$3,102 |
$2,981 |
| Business Reply Card |
$3,093 |
$2,651 |
$2,384 |
* Back cover must be 4-color/CMYK process
Special Positions
Add 15% to appropriate gross rate (contact editor for availability).
Agency Commission
15% off gross rate for recognized agencies (those with three or more external clients).
Special Exhibitor Discount
Advertisers who participate as exhibitors in the Florida Accounting and Business ExpoTM or Annual Accounting Show® receive an additional 10% discount on all advertisements; advertisers who participate in both shows receive an additional 15% discount. Please call (800) 342-3197
(in Florida only) or (850) 224-2727 for details.
Production Materials
- Mechanicals: Advertisers are required to submit ads by e-mail (admaterials@ficpa.org) or on disk in EPS,
PDF or TIFF formats.
- All fonts must be embedded.
- All ads submitted must be
high resolution or 300 dpi.
- No word documents are accepted.
- Proofs: Color ads must be accompanied by a color proof.
- Important Note: Publisher does not compose, build, typeset, or correct any advertising.
Screens
150 line screen.
Closing Dates
- Space Reservations: First day of the month two months prior to publication.
- Camera-Ready Materials: Fifteenth of the month one and one-half months prior to publication. All ads must be submitted on disk in either PageMaker or Photoshop format or in camera-ready form along with a completed
- Florida CPA Today Advertising Agreement.
- Note: All advertisements must be received camera-ready. Publisher does not compose, build, typeset, or correct any advertising.
Payment Terms
All invoices are payable upon receipt. First-time advertisers are required to pay in advance. Important Note: Advertiser and agency are jointly and severally liable for payment of advertising.
General Rate Policy
Ads subject to approval of publisher. All contracts accepted due to the provisions of the current rate card. Rates are subject to change upon notice from the publisher.
Cancellation Policy
No cancellations may be made unless received in writing on or before the closing date. Cancellation of space reservation for any reason by the advertiser or agency will be short-rated for the remainder of the contract period. Changes in orders may be made at the cost of the advertiser or its agency after the reservation closing date as long as no disruption in the magazine's schedule occurs.
Shipping Instructions
For US Mail:
Florida CPA Today
Florida Institute of CPAs
P.O. Box 5437
Tallahassee, FL 32314
For Express Delivery:
Florida CPA Today
Florida Institute of CPAs
325 W. College Ave.
Tallahassee, FL 32301
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